## Set up a new Google Analytics property

When you set up a new [Google Analytics](https://analytics.google.com/) account, follow the prompts to create a new property for your Ghost site.

If you’re already using Analytics, navigate to the admin area from the cog button in the bottom left corner, and click the blue `Create Property` button.

Next, add a data stream and choose `Web`.

Enter the URL for your website (like demo.ghost.io) and a stream name (like “My Ghost Site”). Choose the options you want to enable and click `Create stream`.

## Get the tracking code

Once your stream is active, you’ll see an option to add a global site tag.

Copy the provided code snippet to your clipboard.

## Use Ghost Code Injection

In Ghost, you can inject code across your entire site or on an individual post or page. Since Google Analytics needs to track user behavior across your entire site, we’ll use the global code injection feature, which can be found in the Ghost Admin `Settings` menu.

Google Analytics requires the tracking code to be added to `<head>` of each page on your site, so paste the copied code into the **Header** section and hit **Save**.

## Confirm Google Analytics is working

Your site is now fully integrated with Google Analytics. In Google Analytics, go to **Reports** in sidebar, click on **Realtime**, and refresh your site. Your activity on the dashboard confirms that Google Analytics is working on our site!

## Launch your big idea

Last week, 10,603 brand new
publications got started with Ghost.

Today, it's your turn.

[Start publishing now →](https://account.ghost.org/signup/)